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The man who co-founded the “Baby Einstein” videos enterprise but no longer owns the brand is suing the University of Washington for release of records, data and research methods relating to studies on kids and television.
It seems that the recent refund offer by Disney was the spark that reignited the flame of a decades-old controversy: Is television harmful to tots? Are we a society of lazy, selfish parents that use the screen as a live-in babysitter? And if so, are we creating a society of mush-brained mutants that call the remote “Daddy”?
Sesame Street is the ne plus ultra of kid’s shows, the one show most of us don’t feel guilty flipping on for awhile so we can do something crazy like eat a meal or go to the bathroom. While it’s not the totally wacky and hilarious show I remember from my own childhood, there’s still that wonderful sense of gentleness, for lack of a better word. Monsters, kids, and grownups all peacefully coexist, life’s challenging moments (economic woes, the death of a neighborhood friend, the arrival of a sibling) are all gently explained, and the mysterious world of letters and numbers and colors is unlocked in the most fun and subtle way.
Sometimes we learn more about ourselves through the lens of another culture. For instance, who knew that Bert is a razor-toothed, screaming, jaundiced man with a giant flap of skin dangling horrifyingly from his neck. And who knew Ernie was such a perv. The Japanese knew, that’s who.
As I’ve always said, the best way to reach kids is by framing the lesson through the malaise of post war America.
Yeah, Elmo’s been know to bust a move, but he ain’t got nothing on this toddler. Hey Elmo, you like panckakes? ‘Cause you just got served. This kid totally OWNS that muppet. And really, don’t we wish all conflicts in the world could be resolved in dance battles?



Lori Garcia
Joslyn Gray
Amber Doty
Julianna Miner
Monica Bielanko
Sierra Black
Meredith Carroll
Carolyn Castiglia
Sunny Chanel
Madeline Holler
Rebecca Odes
Danielle Smith
Danielle Sullivan
Katherine Stone
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