Do Not Buy Dad Socks For Father’s Day

Posted by brettsinger on June 14th, 2009 at 10:00 am

Black Socks for Dad? Um, no.Of all the things you can get for dad on Father’s Day, I hope that “socks” are not even on your list. They certainly aren’t on his.

But this press release we received thinks that’s crazy. Crazy!

Here you go:

Breakfast in bed?  What about socks on a platter?
Blacksocks.com has launched its innovative “Sockscription” service in the U.S., just in time to give Dad the gift that keeps on giving….
After 10 successful years in Europe and one million pairs of socks sold, it’s time America’s feet reap the same benefits.

But wait! There’s more! This is from Blacksocks.com:

SOCKSCRIPTION™.  There is no easier way to deal with your sock sorrows.

Sock sorrows? That sounds like the name of a rejected Sesame Street sketch.

More enjoyment can be had from the title of the Blacksocks.com page:

Black socks - Buy socks in the definitely correct colour for men.

What does that mean? That men should only wear black socks? Even with sneakers? Ever see a guy in Chuck Taylors with black socks? Did you think that was the “correct” color?

The concept isn’t that horrible, I suppose. You give the company $89/year and they send you socks every few months. Personally, I don’t go through socks that quickly, but then again, I work at home and nobody really cares what I look like during the day. (As opposed to at night, when I go out and fight crime. No I don’t.) But even if I did require frequent refreshment of my sock drawer, I wouldn’t want this for Father’s Day. In fact, as I said over at my own site, I’d rather not get anything. I don’t mean that in a “that’s OK, don’t change the lightbulb, I’ll just sit in the dark.” It’s just that I don’t see the point of buying a gift just for the sake of buying a gift, especially if said gift is as dumb as A SOCKSCRIPTION. Excuse me, I mean SOCKSCRIPTION™.

Anyway, let’s not belabor the point. Don’t buy dad socks for Father’s Day. This public service announcement was brought to you by The Committee To Stop Giving Dopey Gifts. And I approve this message.

Image: Blacksocks.com

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6 Comments

[...] worse than opening up a pair of socks on Father’s Day? How about a sock subscription? That is, unless, your dad really loves socks. — [...]

The Duggars Give Advice, Mr. Rogers Visits a Monkey, and More - Links We Love « Relevant Editorial commented on Jun 16 09 at 11:57 am

[...] this year, but Sunny gave us 6 things you should not give pops on Father’s Day. I would add Sockscription to that list. (6 Worst Father’s Day [...]

Finish Line - Father’s Day And Stuff | Strollerderby commented on Jun 21 09 at 9:02 am

I agree that a Sockscription is pretty stupid, but my husband would honestly love to get socks for Father’s day. Having to hunt for matching socks makes him absolutely miserable in the morning, and all his socks are getting pretty holey. I hadn’t thought of it until just now, but maybe a whole new set of everyday socks might just make his Father’s day.

Courtney commented on Jun 14 09 at 12:37 pm

Hey, if that’s what he wants, that’s cool. I guess I just feel like socks aren’t much of a gift. Although as someone who doesn’t shop for clothes ever, the idea of having new stuff appear in my closet is very appealing.

Brett Singer commented on Jun 14 09 at 10:55 pm

I agree that socks seem like an underwhelming gift. I guess the gift in this case is less the socks themselves and more the gift of not having to go to the mall :)

Courtney commented on Jun 15 09 at 2:27 pm

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