Family Style

HOTmilk Maternity Lingerie: Seriously Sexy, Mama

Posted by cathy hale on September 14th, 2010 at 5:35 pm

HotMilk Apple Lingerie 263x300 HOTmilk Maternity Lingerie: Seriously Sexy, MamaIf you’re the kind of gal who likes pretty lingerie, don’t think becoming a mom means you have to schlep around in big granny panties and sad nude-colored bras. (Yes, I know the reality, but let’s not crush the hopes of soon-to-be mamas just yet.) You can satisfy your inner goddess – and that lucky man of yours too – with a sip of HOTmilk.

This brand has revolutionized the way pregnant women and nursing moms can express themselves by creating sexy, beautiful and functional maternity lingerie. The collections are seriously hot and I haven’t even mentioned the marketing. Let’s just say… whoa.

Years ago, when HOTmilk emerged, it created quite a stir due to the provocative photography and over-the-top sexuality. Okay, I’ll admit the first time I saw the website, I was a bit shocked because it was a such a new concept. After my momentary “what the ???” wore off, I absolutely loved it. The inspiration behind HOTmilk is to empower women and to remind them they are  beautiful, confident and sexy. Bravo.

This may be the only maternity lingerie brand on the planet that has an interactive section of the website for men – cleverly titled “Milk Man”  – where our clueless sweet fellas can go to find helpful information about their crazy preggo partners. It’s like a tutorial about dealing with a pregnant and/or nursing mom, but told in a funny, non-condescending manner.  “When a woman’s body gets hijacked by a baby it changes. Things swell. Sometimes most things and quite often for the better.”

If exquisite lingerie makes you happy, or maybe you’re just curious, get your peep show on at HOTmilk.

HotMilk Nursing Bra HOTmilk Maternity Lingerie: Seriously Sexy, Mama

HotMilk “She Blushes” Nursing Bra – $58

Hot Milk She Embraces HOTmilk Maternity Lingerie: Seriously Sexy, Mama

HotMilk “She Embraced” Nursing Bra – $58

HotMilk Fairy Tales HOTmilk Maternity Lingerie: Seriously Sexy, Mama

More marketing pics from Hot Milk. Little Red Riding Hood is all grown up…

Images: HotMilk.com

 HOTmilk Maternity Lingerie: Seriously Sexy, Mama

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5 Comments

[...] week I came across a post right here on Babble, over on Family Style about new, sexy, lingerie for pregnant women. My initial thoughts focused around the nice looks, [...]

Maternity Lingerie? Count Me Out! | Being Pregnant commented on Sep 22 10 at 9:00 am

I have a couple Hot Milk bras and I love them. I haven’t used them for nursing yet, but they’ve been great in these last couple weeks of pregnancy. However, as much as I like them because they’re pretty, I am happy they come in larger sizes. I can’t believe how few nursing bras go beyond a DD. I was a G cup before pregnancy– what am I supposed to do while nursing, not wear a bra at all?

Samantha commented on Sep 15 10 at 12:04 pm

HOTmilk Lingerie are a huge hit alright. They’ve marketed their product so well and their products are comfy and hot. Check them out here http://www.bellybeyond.co.nz

Dave commented on Sep 22 10 at 1:15 am

None of this stuff effects your belly. I always wore my regular lingerie when I was pregnant. But I have tiny breasts so none of the maternity and nursing stuff ever fits right…

Lucky commented on Sep 22 10 at 9:29 am

HOTmilk are our top selling Maternity/Nursing Lingerie! They also produce a fab range of nightwear, including maternity/nursing PJ’s, Camisoles & Nighties. All the Breastfeeding Bra’s have matching knickers too. Pregoli offer Worldwide delivery http://www.pregoli.co.nz/

HOTmilk Fan commented on Jan 17 11 at 3:49 am

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